9 Caster Connection Philosophies On Serving Clients And Prospects

1. ENGAGE WITH A CLIENT/PROSPECT QUICKLY

Joe Lyden: Being able to engage with a client quickly can differentiate you from moving along in the sales cycle or being shut down immediately. So, being personable, like I said before, and putting yourself in that person’s shoes to either make them successful with the project that they have or successful in general is a way to stand out and that’s a way to really qualify the prospect and to identify whether it’s a good fit from both ends.

2. ACKNOWLEDGE THE CLIENT/PROSPECT

Brad Hays: “Right away”, responding right away, even if you don’t have an answer right away. Letting them know that you’re working on an answer by acknowledging that they have contacted you and that you’re on it is important.

3. OUTWORK THE COMPETITION

Eric Hassen: If I don’t do it, somebody else is going to do it. You’ve got to outwork the competition because someone out there, 24/7, is trying to get what you have. “Work like there is someone working 24 hours a day to take it all away from you”; I think Mark Cuban said that. That’s a pretty good philosophy to live by. Someone is always trying to beat you.

4. SET YOUR PRIORITIES STRAIGHT

Josh Cramer: Time is of the essence. When a client reaches out to me and they need me to solve problems they have, I prioritize it. I don’t fool around; I do the research and narrow down the possible solutions that can benefit the clients. I’ll get back to them as soon as I can. Everything I do is time sensitive.

5. CLIENTS ARE A NUMBER ONE PRIORITY

Dave Bausch: Clients are number one. As told by the great Gandhi, “He is not an outsider on our business. He is a part of it.”

6. TREAT OTHERS AS YOU EXPECT TO BE TREATED

Brian Cameron: It’s the same as my philosophy on life: treat others as you expect to be treated. If I were the client, how would I want my orders to look when they arrive?

Quentin Casey: I try to put myself in their shoes to better understand their position and then respond to them the same way I would want to be in any given situation. Our clients are people just like us and should be treated as such. You can run a business and be professional while still respecting the human factor.

Morgan Hughes: I’m not a salesman, I’m not a service rep, and I’m not an order-taker. I’m a PROBLEM SOLVER who is an expert in my field. I treat people how I would like to be treated if I were in their position, and I provide them with the best solution that will allow them to be successful moving forward.

7. FOLLOW THROUGH WITH EVERYTHING

James Rappaport: Completely understand your client’s needs and follow through with everything. When a client needs a quote back or a question answered, we do the best we can to get back to them right away, if not, as soon as we can. It is very important to keep clients/prospects in the loop and not leave them in the dark. My former boss used to say, “Treat your clients better than your family because, it’s your family you’re trying to feed." I live by those words.

8. WORK WITH A SENSE OF URGENCY

John Reat: Being in front of every situation. I like to know what’s going on as soon as possible so I can relay that information to the client. Saving time and being up front with the client are very important to me.

9. REAL SOLUTIONS REQUIRE YOU TO ACTUALLY CARE

Austin Brown: I think having the ability to see things from the client’s perspective is paramount. If you can’t, then it becomes impossible to ensure that your clients are satisfied each and every time. Helping others requires true empathy and understanding - you can’t accurately mimic this unless you can understand where the other person is coming from. And real solutions require you to actually care in the first place!